Hume Bank

Are you looking for an opportunity to lead the development of a cutting-edge digital ecosystem that will drive business growth and customer satisfaction?

Why join us?

  • Excellent opportunities for career progression and ongoing development 
  • Be part of a future-focused, dynamic, and customer-owned bank
  • Permanent, full-time opportunity 

About the role

We are seeking a Digital Channel Manager to join our Customer and Experience team.

Reporting to the Chief Customer Officer, the Digital Channel Manager leads the development and delivery of the digital capability for the Customer & Experience function including strategy and planning (with the development of an annual digital roadmap), sales and marketing, implementation of key projects and performance management of digital channels for key sales, marketing and customer outcomes.

This role will define the future state of digital user experience in collaboration with the Customer Experience team to create an effective ecosystem for the bank in support of the 5-year strategic plan.

What you can expect

  • Lead the development and delivery of the Customer & Experience digital capability strategy and roadmap to support the bank’s strategic plan, including identifying opportunities to deliver on the Customer Value Proposition by enhancing the customer experience, customer engagement and commercial performance. 
  • Lead the digital marketing strategy, planning and execution to meet engagement and revenue targets, in collaboration with the marketing team.
  • Lead digital performance including engagement and revenue across the Bank’s digital ecosystem.
  • Define key requirements for the bank’s digital user experience to ensure alignment with the customer experience strategy and principles.
  • Act as product owner for Customer & Experience digital products/platforms and represent Customer & Experience digital requirements across the bank. 

About you

To be successful in the role, you will have:

  • A relevant tertiary qualification in business, technology or related field, with previous experience in digital channel management and/or digital marketing
  • Strong track record of delivering successful digital sales and marketing strategies and driving growth in key metrics
  • Strong analytical skills and understanding of customer research principles
  • Experience managing agency relationships preferred
  • Effective project management skills


About Us 

At Hume Bank we’ve always believed the future is bright. In 1955 we started as a cooperative investment and building society to help people in our community achieve their dream of owning a home. Since then, we’ve grown to be one of Australia’s most successful regional banks, receiving awards from Canstar, RateCity, Mozo and finder, and we still remain 100% customer owned.

Banking brighter is about more than just banking. It’s about returning our profits back into the community and into the hands of our customers, and leading the way with innovation, technology and changing the future of our industry.

How to apply

If you’re as excited as we are about this opportunity to progress your career in the financial services industry, click apply to submit your application or email your application to [email protected]. Applications must contain a resume and cover letter outlining your interest in the position. 

If you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway, just make sure to include a cover letter to let us know why you’d be a great fit for the team. 

Applications close: 4 March 2024

Hume Bank is an equal opportunity employer and welcome and encourage people from all backgrounds to apply. We are committed to building a culture that is inclusive, providing an ethical and diverse workplace where everyone is respected. 

If you require any reasonable adjustments to the recruitment process or the role, please let us know by contacting [email protected]


Our process

  • Once the role is closed, we review all applications against the requirements, creating a shortlist for further review.
  • If your application is successful, you may receive an initial screening call to further assess your suitability, before being invited to an interview.
  • We conduct two rounds of interviews, with the first interview being held with the supervisor and a member of our People Team. You may be invited back to a shorter second-round interview with the head of the department.
  • The final stage is to complete some quick compliance checks, before (hopefully) receiving an offer.


We are committed to providing all applicants with an outcome for their application.